Memorandum on Individual Giving in Ukraine

This memo will describe the individual giving environment in Ukraine, providing a glimpse of givers’ current status, main motivations for making donations and list their preferred tools for providing donations. This memo is also a natural extension of analytical material devoted to the key trends and figures of crowdfunding in Ukraine, which was developed by USAID/ENGAGE in 2017. The focus of the previous report was slightly expanded, with more focus to “individual giving” and its perspectives for ensuring the financial sustainability of Ukrainian CSOs. The primary data source for this analysis was Civic Engagement Poll (CEP), commissioned by Pact and conducted during the UNITER (Ukraine National Initiatives to Enhance Reforms) and ENGAGE (Enhance NonGovernmental Actors and Grassroots Engagement) activities’ years 2008-2016 and 2016-2019, respectively